Before There Was Pure Placid
There's a scent I made before there was a Pure Placid. Before the storefront. Before the farmers market. Before any of this.
I grew up swimming at the Whiteface Inn pool. I learned to swim there. I spent more summer days at that pool than I can count.
It was ringed with cedar trees. I used to pick the leaves off the lowest branches — crush them between my fingers — and rub them on my wrists like perfume. That was my first scent memory. Not roses. Not vanilla. Cedar leaves at the edge of a lakeside pool.
The Trails
Mornings were for hikes. I always brought clementines. Easy to pack. Bright enough to wake you up after a long climb. I'd peel one at the top of a trail somewhere, and the smell would burst open in the cold mountain air. Clementine became its own kind of summit memory.
Decades later, in my spa years — a massage therapist for fifteen years, just back from essential oil training in New Mexico — I wanted to build a treatment oil and a lotion for my clients that didn't smell like anyone else's. I wanted it to smell like here.
The Making
It took months. I'd blend a version, sniff it, hand it to whoever in my family was around. "What does this make you think of?" I'd ask. Then I'd go back, shift a ratio, try again.
What I was after was a specific feeling. The one you get from a full day in the mountains. Reset, but not buzzed. Grounded, but not heavy. The kind of calm where you can still feel the trail in your legs.
| “I wanted a scent that was true to the Adirondacks. And true to the feeling the mountains give you.” |
That became Balsam and Clementine. Warm balsam for the trees — sun-warmed needles, woods after rain, evergreen warmth that grounds you and lifts you at the same time. Bright clementine for that jolt of sweetness peeled at the top of a climb. Together: a morning. Early. The air still cool. The lake like glass. The day wide open.
The Scent Today
This scent is older than Pure Placid itself. It started in a treatment room. Became a gift. Became a tiny side business. Became this.
Every time I light the candle in my kitchen, I'm right back at that pool. Cedar leaves on my wrists. A clementine in my pack.
Warmly, Marcy
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