The Journal

Golden hour light over the lake and mountains in Lake Placid, New York
The Scent of the End to a Perfect Adirondack Day
An Adirondack chair on a summer porch overlooking the lake — Pure Placid
The Adirondack Chair
I've Been Studying Scent My Whole Life. Here's What I Know.
The Place That Made Everything
The Scratch-and-Sniff Sticker That Changed Everything
Marcy Miller
Why I Created The WhyWay
Why I Started Writing Letters Again
Why I Started Writing Letters Again
Kindness
Be Kind or Be Quiet: Why Public Call-Outs Do More Harm Than Good
Marcy Miller
The Truth About "Making It" That No One Talks About
Communication
The Email You Shouldn't Send: A Lesson in Communication and Leadership
Progress not perfection
Progress, Not Perfection: A Reminder for Us All
Marcy Miller
The Hard Won't Last Forever: Getting Through Tough Times with Grit, Grace, and a Strong Why
Pure Placid Magnesium Spray
Why I Created Our Magnesium Spray: A Personal Story of Sleep, Stress, and Calm
Business team
The Hardest Part of Growing a Business: Outgrowing the Team That Built It
Small business
When Tariffs Burn More Than Candles: A Small Business Story
Warehouse space
How I Built a "Fake Factory" to Land a Multimillion-Dollar Deal
Marcy Miller
What a Cinderella fragrance moment taught me about growth, alignment, and trusting your why
Pure Placid at Macys
The Truth About "Making It" — Our Time in Macy's
Adirondacks landscape
The Adirondacks: A Love Story That Launched a Brand
Marcy Miller
3 Lessons Jack Ma Taught Me (That I Didn't Understand Until Later)
Marcy Miller
One unexpected meeting changed my business forever.....enter Jack Ma